Revenue & marketing management
I am Martijn Barten, specialised in optimising revenue by combining revenue management with marketing strategies. I have more than 15 years experience in developing, implementing and managing revenue management processes and strategies for individual properties and multi-properties.
In 2017, I launched Revfine.com. Revfine.com is a knowledge platform for the hotel, hospitality and travel industry with practical tips to optimise revenue. Yearly more than a million travel professionals use the marketing, technology and revenue management tips on Revfine.com to increase their revenue, innovate processes and improve customer experience.
I am also the founder of the online magazine MijnOnlineIDentiteit.nl. In response to the rising influence of the online world, the magazine makes people aware of their online identity. Since its start, the magazine has grown to more than 500,000 unique visitors per year.